Published Date 7/30/2025
Does Ai help or hurt? "I'm not a smart man, but I know what love is." Forrest Gump’s character wasn’t talking about real estate, but if he had ChatGPT, he might have done even more than run coast to coast. The AI-powered bot can now create listings that feature virtual staging, meaning technology is transforming how properties hit the market and find their new owners. Realtor.com’s Anna Baluch says the romance between real estate and AI is heating up fast, with some agent teams reporting that more than half of their listings now include AI-enhanced elements. Everything from polished descriptions to virtual staging to slick marketing materials are now being created with artificial intelligence. And why not? AI can often help agents craft emotionally compelling stories that go beyond mere square footage and bedroom counts, turning a simple property listing into a narrative that captures buyers' imaginations — especially if those agents are not great storytellers or marketing writers. It goes beyond words, however. “Virtual staging has become particularly seductive for agents and sellers alike,” says Baluch. She used the example of an empty room or a dated interior. “Feed it through AI, and suddenly potential buyers can envision themselves cooking in a modern kitchen or relaxing in a perfectly appointed living room.” Agents praise the technology's ability to help buyers see potential, especially in older homes or fixer-uppers that require imagination. The only minor flaw they detect is that AI sometimes struggles to keep outdoor views consistent through windows. With a bit of tweaking, however, the results are impressive. Reach out for more! Jeff Eisenberg, Southern Oaks Mortgage, Inc. DRE 01236132 | NMLS 236681 DRE 01458657 | NMLS 237717 TBWS #aihomes #aiinhomebuying #mortgage #mortgagesinscv #valenciamortgage #santaclaritamortgage #santaclaritahomeloansAll information furnished has been forwarded to you and is provided by thetbwsgroup only for informational purposes. Forecasting shall be considered as events which may be expected but not guaranteed. Neither the forwarding party and/or company nor thetbwsgroup assume any responsibility to any person who relies on information or forecasting contained in this report and disclaims all liability in respect to decisions or actions, or lack thereof based on any or all of the contents of this report.
Southern Oaks Mortgage, Inc. is a licensed Broker/Lender with the CA DRE Lic. #01458657, NMLS #237717
NMLS: 236681
Southern Oaks Mortgage, Inc.
25060 Avenue Stanford, STE 255, Valencia CA
Company NMLS: 237717
Office: 661-964-2600
Cell: 661-904-5989
Email: jeff@somloans.com
NMLS: 236681
Cell: 661-904-5989
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